Black Panther is smashing records, creating cultural touchstones.  Already some athletes are doing the Wakanda salute.  "Wakanda forever!" has been said by more than just a few of us.

According to 2018 industry reports, Black women outspend other women by a factor of  nine times when it comes to hair care.  While we represent less than 10% of the population, ...

Several years ago I wrote an article about the state of the black hair care industry. At that time, most of the retail locations that served black communities were Asian owned.  Most of the comp ...

Most people have heard of castor oil. Some of you might have been forced to gulp down a spoonful for medicine. But what about Jamaican black castor oil? Everyone knows natural plant oils are ...

Hey, I want to introduce you all to a new website that is a bit different from what I have seen before in the natural hair web-world.You're familiar with Wikipedia. This new website called naturalhai ...

There are all sorts of myths about natural black hair. For the sake of brevity, I'll just address five here. Others I can immediately think of- natural black hair is a political statement ...

The days are growing shorter and the air is growing colder in most parts of the country. With the changing season, our hair faces new challenges. As fall turns to winter, there are four keys thi ...

Top 5 Trending Black Men’s Hairstyles for 2022 Black men have coily, often full and lush hair; a hairstylist's dream. Hence, there are many ways to style a black man's hair. Unfortunatel ...

Black men's hair care is an oft-neglected topic.  You need to know to take care of your hair. How often do you wash it?  Black men want to look their best, too. There is a multitude of op ...

As black hair care specialists, we see a lot of questions about African American hair. Our most frequently asked questions include: Why is my / my daughter’s hair so dull? Why is my / my d ...

  Black women outspend other women by a factor of two to six times (depending on which source you believe) when it comes to hair care.  While we represent less than 10% of the population ...

  We're glad you found us here at Treasured Locks.  We sell the finest products available for black, biracial, textured, curly, nappy and kinky hair.  But, not only do we sel ...

  It's a vicious cycle. Combing her hair hurts, so you avoid doing it or she avoids doing it. Then, it hurts even more when you do comb it. Eventually, the hair ends up knotted and matted and ...

Many times we get requests from people wanting to know ho to get their naturally textured hair to look more curly or wavy. They want to continue to wear their hair natural (chemical free). But, wan ...

  What is the difference between Clear Castor Oil and Black Castor Oil? If you’re a naturalista, you’ve probably heard about a growing trend towards using “Jamaican Black C ...

Black hair care information can be very difficult to find.  We would like to become the first place you check on the Internet for this information.  We have provided links to sites that d ...

August 15, 2018 What's that sound? It's the end of summer. While the official end of summer is a few weeks away (Labor Day), many of us are thinking back to school already. Summertime fun, time at ...

  My hair is permed. (it was when this was written in 2006). This is a personal decision. I never tell anyone which way they should choose- permed or natural. Permed hair is also known as rel ...

One of the most difficult things about  transitioning from a relaxer to natural hair and about having natural hair is finding a good hair style or styles.  I've been through this myself and ...

How to Care for African American Skin You want to put your best face forward. African American skin needs to be maintained properly to look its best. Common problems among African-Americans are h ...